Benny Bullys® NutriMix® is made from 100% PURE AND NATURAL INGREDIENTS. They choose government inspected and no offshore sources for health and safety. Benny Bullys® starts with pure beef liver and infuse their recipe of back to basic real food ingredients: Sweet Potato, Banana, Apple, and Pumpkin. Rich in protein (but less than pure liver), rich in vitamins and nutrients, they make a healthy dog treat or training reward. Also can be used by adding to pet food, to enhance flavour.